dNeero at Trevelino Keller's Social Status Event

Thanks to Trevelino Keller for having dNeero participate in its Social Status event. TK brought out 40-50 people interested in social media. Five companies got 10 minutes each to describe how they'd help fictional client Zoo Atlanta. And then some Q&A.

I was excited to see so much interest in social media in Atlanta... on a Wednesday morning. Made me think back to meetings ten years ago where nobody knew what a blog was... and I was selling blog software. Not cool. But today people get it and want it.

Along with dNeero there were representatives from The Content Factor, Search Discovery, Vitrue and Luckyfish.

Paul McKeon from The Content Factor wins the quick blogger award by posting about the event. He also wins the Best Actor award for his enactment of Winston the Warthog and reminded me of our BrightLane radio spot featuring Winston Churchill (second audio link on the post.)

The goal of TK's format was to illustrate their Social Status approach to social media. They evaluate your company's current position in the space and then look to leverage some of the many tools available to make an impact. I appreciated their desire to make the event practical by focusing the participants on a fictional client. This cut through much of the typical "dNeero is awesome" stuff that you get in more traditional formats. It helped us all get more of a conversation going.

Enjoyed it. Look forward to more events like this.